In an era where health and economics intersect more than ever before, understanding the far-reaching consequences of issues like nicotine addiction and tobacco use in regard to how they impact the economy is important. In a stellar research paper, Preethika Pavirala, a promising Headmaster student under the mentorship of Dr. Krishna M Boini, a distinguished professor at the University of Houston, delves deep into the topic of "Nicotine Addiction in India - A Comprehensive Economic Study." Her research paper not only sheds light on the magnitude of this addiction but also highlights its economic ramifications for India.
About Preethika Pavirala
Born in the vibrant Indian diaspora of the United States, Preethika grew up immersed in Indian culture. From Sangeetham and Kuchipudi classes to Sunday school, her connection to her roots ran deep. Five years ago, she traveled back to India, where her passion for cultural preservation found its purpose. The Vaitalika Foundation was born, a nonprofit committed to preserving and promoting our cherished traditions. Through that, her commitment ran deeper and put her on the path of social entrepreneurship, leading her to co-found Iskara, a skincare brand that blends Indian natural ingredients known for their stress-relieving properties to create sustainable products. Today, Iskara stands as a testament to her commitment to mental health, using stress-relieving, natural ingredients to create products that heal. Also, with over 500 hours dedicated to community service platforms like 7Cups, her journey is an unending quest for cultural preservation, holistic well-being, and social impact.
Summary of the paper
The research paper "Nicotine Addiction in India - A Comprehensive Economic Study" delves into the multifaceted issue of nicotine addiction in India, offering a comprehensive analysis of its historical roots, growth of the tobacco market, smokeless tobacco (SLT) use, changing economic dynamics, government interventions, the effectiveness of state-sponsored anti-smoking mass media campaigns in influencing individual exposure to advertisements and their subsequent influence on smoking habits among young Indians.
Link to the Research Paper: https://ijrar.org/viewfull.php?&p_id=IJRARTH00126
Sources
Preethika Pavirala, Dr. Krishna M. Boini, "NICOTINE ADDICTION IN INDIA: A COMPREHENSIVE ECONOMIC STUDY", IJRAR - International Journal of Research and Analytical Reviews (IJRAR), E-ISSN 2348-1269, P- ISSN 2349-5138, Volume.10, Issue 3, Page No pp.899-928, September 2023, Available at: http://www.ijrar.org/IJRARTH00126.pdf
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